Spain to invest in sustainable tourism - 30 Jan 2009
The Spanish government has announced plans to step up its investment in sustainable tourism.
Tourism chiefs are keen to promote lesser-known areas of the country and ensure that Spain's natural attractions are preserved for future generations, eTurboNews reports.
As one of Europe's most popular villa holiday destinations, Spain attracts around 58 million visitors annually and tourism officials are keen to encourage sustainability.
"Officials understand that it is vital to develop business models that are environmentally, socially and culturally sustainable.
"Protection of the country's natural scenery as well as its wealth of cultural monuments is vital," Spain's ministry of tourism said.
The government has earmarked over two billion euros annually to spend on sustaining the country's attractions and conservation zones.
In a recent study by foreign exchange group Travelex, almost half of Brits said they plan to take a holiday in Europe this year.
Written by Fiona Mayers